Notes on links, data & growth.
Introducing ML insights: forecasts, spikes & segments
On-platform machine learning that forecasts clicks, flags anomalies, and clusters your visitors — no data team required.
Why we made the most generous free tier in the market
Unlimited links, unlimited tracked clicks, a custom domain, and a month of history — free, forever. The thinking behind it.
How we keep redirects fast, globally
The edge architecture, caching strategy, and click pipeline that keeps every TRIMS redirect fast anywhere.
Attribute real revenue to every link you share
Server-side conversion tracking that ties dollars back to the exact link, campaign, and channel that earned them.
Funnels, cohorts, and retention for links
Move past totals. See how visitors move through steps, how groups behave over time, and who actually comes back.
Dynamic QR codes that keep working after you print them
Editable destinations, full scan analytics, and on-brand designs — so a printed code is never a dead end.
White-label workspaces built for agencies
Give every client their own branded portal, keep data cleanly separated, and manage it all from one account.
A/B testing and geo routing from a single link
Split traffic to test destinations and send visitors to the right place by country or device — no code required.
Building on the TRIMS API
A tour of the developer platform: creating links programmatically, reading analytics, and reacting to events with webhooks.